Modifying Text Messages from a Faith-Based Physical Activity Intervention with Latino Adults in Response to the COVID-19 Pandemic

Community Health Equity Res Policy. 2023 Jan 18:2752535X221150009. doi: 10.1177/2752535X221150009. Online ahead of print.

Abstract

Background: Text messages are useful for health promotion and can be modified during public health emergencies.

Purpose: Describe how we developed and implemented a physical activity (PA) text messaging component within a faith-based intervention, modified the text message content in response to the COVID-19 pandemic and evaluated participants' perceptions of the modified text messages.

Research design and study sample: PA promotion text messages were delivered to predominately Spanish-speaking, churchgoing Latino adults (n = 284) in Los Angeles, California. In 2020, we modified the messages to disseminate COVID-19-related information and support and share virtual PA resources.

Data collection and analysis: We analyzed quantitative and qualitative survey data to gauge participants' experiences with the text messages.

Results: COVID-19 related text messages were a feasible, acceptable addition to a PA intervention for a sample of Latinos.

Conclusions: Throughout the pandemic, the messages enabled continued communication and support for PA and protection from COVID-19 in a population at high-risk of health inequities.

Keywords: COVID-19; Faith-based intervention; Latino communities; Physical activity; Text messages.